Simple by design
First conversation to first order in 5 steps.
We’ve kept the onboarding process straightforward on purpose. Your time is valuable.
01 - First Conversation
Initial call Or Email
a 15 minutes call or an email to understand your brand, goals, and any Amazon concerns
02 - Agreement
Agreement
Simple partnership agreement covering MAP, brand guidelines, and terms
03 - First Order
First Order
We place our first wholesale order and set up in your system
04 - Listing Setup
Listing Setup
We build to your standards you review and approve before launch
05 - Ongoing Growth
Ongoing Growth
Regular orders, open communication, and long-term channel growth
05
steps to first order
2–3
weeks from hello to live
15
min first call or just an email
01
person to deal with
Step by step
Every step, fully explained.
Click each step to see exactly what happens, what we need from you, and how long it takes. No guesswork, no grey areas.
initial conversation
We start with a short, relaxed call — no pitch, no pressure. The goal is simple: we want to understand your brand, your current Amazon situation, and what a great partnership would look like for you.
- We listen first — you talk, we take notes
- We ask about your MAP policy, any existing Amazon sellers, and your main concerns
- We’ll be honest if we’re not the right fit — we’d rather tell you upfront
- If there’s mutual interest, we move to step two within 48 hours
- 15-minute call · Within 1 business day of your inquiry
partnership agreement
We sign a clear, straightforward partnership agreement before any money or product changes hands. This protects both of us — and makes our commitments to you legally binding, not just verbal promises.
- MAP policy: Your minimum advertised price, agreed and signed
- Brand guidelines: How your brand is to be presented — your rules
- Authorized products: Exactly which SKUs we are permitted to sell
- Communication terms: How often we report, who approves what, and escalation contacts
- We provide our full documentation: EIN, VA resale cert, Amazon credentials
- 2–3 business days to review and sign
first wholesale order
Once the agreement is signed, we place our first wholesale purchase order — using your standard wholesale process, at your standard wholesale terms. No special demands, no negotiating your pricing down.
- We submit a formal PO through your existing system
- First orders are typically modest — we scale as we prove the channel
- We inspect every unit on receipt and flag any quality concerns immediately
- Payment on your standard net terms — no special treatment required from your end
- PO submitted within 1 week of signed agreement
listing setup & your approval
While inventory is in transit, we build your Amazon listing to your exact brand standards. Nothing goes live until you’ve reviewed it and given your written approval. This is non-negotiable — it’s in our agreement.
- Title, bullets, description written to your brand voice and guidelines
- Your approved photography and brand imagery — no stock photos
- Proper categorization, keywords, and backend attributes
- We send you a full preview for written approval before going live
- Revisions until you’re completely satisfied — as many as needed
- Draft delivered in 3–5 days · Live only after your approval
ongoing partnership
This is where the real value of working with SAFA shows up. Once we’re live, you have a reliable, professional Amazon distribution channel running in the background — without demanding your time or attention.
- Regular reorders placed on a predictable schedule you can plan around
- Monthly performance updates — what’s selling, what’s trending, what we see in the market
- We handle all customer service, returns, and Amazon-side issues
- MAP monitoring — we flag and address any pricing issues proactively
- Annual partnership review to align on goals and growth opportunities
- Ongoing · You focus on your brand, we handle Amazon